ART DIRECTION AND STYLING
Photographer - Marco Majocchi
Model - Sofia Simon @ Elite London
wwww.elitemodel.co.uk/women/mainboard/sofia_simon.web
THE BRIEF
Sofia has worked with many UK retailers and fashion houses that target a younger market. Recently Sofia wanted to update her book with more mature, sophisticated shots.
HOW WAS THIS ACHIEVED?
After researching and creating mood boards, I split the outfits into 3 categories, daywear, evening wear and swimwear. The final outfits were selected and accessories kept to a minimum.
Outfits are classic, and make up natural. The shoot took place inside as well as outdoors and a selection of black and white and colour shots were submitted to the agency.